How to Get Wrinkles out of Clothes

Everyone wants to look their best. But what happens when your shirt is wrinkled? You might be on the move and not have access to a reliable iron. Even better, what about if you don’t have an iron? There must be a way to remove wrinkles! There are many ways to remove wrinkles from clothes using household items […]

If You Care About The Environment, You Should Care About Where Your Activewear Comes From

Unfortunately the globalisation of the fashion industry has had a fairly devastating impact on the face of our planet today. For starters there’s the fact that seemingly innocuous ‘natural’ fibres such as conventional cotton can account for just 2.4% of the world’s land and yet 24% of the world’s insecticides. Or the fact that cheap […]

Which Fabrics Can Actually Be Recycled, And Why Does It Matter?

Waste is a huge issue in the modern fashion industry. An estimated 15-20% of the fabric used to create a garment ends up wasted and each Australian purchases an average 27 kilograms of new clothing per year. Of this, 23 kilograms will then be thrown away. Which is why proper garment recycling is essential. Unfortunately, […]

What Are The Key Sustainable Fabrics?

As one of the eight WMC values, we define sustainability as products made with the environment in mind. This means that all of our sustainable brands (like Base Range and Kowtow) must have at least 80% of their products made using sustainable materials (like organic cotton and closed loop Tencel) and sustainable processes (like low […]

The Human Impacts Of Conventional Cotton

It is no secret that conventional cotton farming is harmful for the planet. According to the Pesticide Action Network (PAN), it covers 2.4% of the world’s cultivated land yet uses 6% of the world’s pesticides and 16% of insecticides. But what about the human impacts of this dirty crop? These impacts form an equally strong […]

The 2016 Australian Fashion Report Shows Local Retailers Still Need To Do More

Baptist World Aid has just released its third annual Fashion Report and, overall, things aren’t looking great for some of Australia and New Zealand’s biggest retailers. Investigating the transparency of each business’ production chain, their policies and the welfare of their workers, the report assigns each company a grade from A-F. And some pretty major Australian companies […]

Why Jan Fran Isn’t Buying Any New Clothes This Year

Last week we reported that The Feed’s Jeannette Francis, aka Jan Fran, isn’t buying any new clothes this year. The SBS journalist recently announced via her Facebook page that she will only be wearing pre-loved clothing on the air all year long. “Friends, in 2019 the stylists at SBS Australia and I have decided to buy ZERO new clothes. This […]

Fashion Is A Major Climate Change Culprit

The fast-paced, highly-disposable nature of fast fashion has a huge impact on climate change. According to British MP and Environmental Audit Committee chairwoman Mary Creagh, if current clothing consumption continues, fashion “will account for more than a quarter of our total impact on climate change by 2050… Doing nothing is not an option.” Here are 5 ways […]

M Has A Horrific $4.3 Billion Worth Of Unsold Clothes

H&M is sitting on a pile of unsold clothes worth $4.3 billion. In a quarterly report released last Tuesday, the company revealed that its profits are the lowest they’ve been in 16 years. The 62% decline in sales means that the company has been unable to move stock, even after marking it down at clearance sales, […]